Why Burberry Suddenly Seems Obsessed With the Number 17The British brand has showed Riccardo Tisci's runway debut on September 17th and is releasing limited-edition capsule collections on the 17th of every month.
Burberry
Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.
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Born from innovation, Burberry is a global luxury brand with a rich British heritage.
Founded in 1856, our brand is underpinned by our founder’s passion for the outdoors. Thomas Burberry invented the innovative rain-ready fabric gabardine to protect explorers from the elements. In doing so, he created the foundation for the iconic Burberry trench coat, which remains core to the business even today.
Guided by our history of exploration and our shared belief that ‘creativity open spaces’, our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities.
As a values-driven brand, we are committed to creating the next generation of sustainable luxury and believe that diversity, equity and inclusion are essential to fulfilling our purpose. Fostering an inclusive culture where differences are valued and embraced enables us to be more creative, engaged and make a more meaningful contribution to the world around us.
To discover more about our brand values, visit Burberryplc.com
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Highlights
Why Burberry Suddenly Seems Obsessed With the Number 17
Daniel Lee’s Burberry Debut: Mission AccomplishedBut his celebration of tradition isn’t all that it seems, writes Tim Blanks.
Daniel Lee’s High-Stakes Burberry Debut, ExplainedThe former Bottega Veneta designer’s first collection is London Fashion Week’s hottest ticket. Ahead of the show, BoF breaks down what’s at stake for the British megabrand.
BoF Insights | Why Burberry Is Putting Statement Shoes in the SpotlightDaniel Lee’s debut show underscored the luxury industry’s focus on designer shoes to drive growth, with a big nod to the hybrid glam-comfort styles that luxury customers now crave.
Latest News & Analysis
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